Keurig expands its coffee machine portfolio, with new bold design

USA – Keurig Green Mountain, Inc., a leader in specialty coffee and innovative single serve brewing systems has further expanded its line of Keurig brewers with the new Keurig K-Elite™ coffee maker.

The K-Elite™ coffee maker blends premium finishes with programmable features to deliver the most beverage customization in any Keurig single cup coffee maker model in a bold, modern look.

“The features of our new K-Elite coffee maker are based on meeting the needs of consumers who love the convenience and quality of our Keurig single serve system, but who also value modern design and more options for their brew,” said Scott Moffitt, Chief Brand and Beverage Officer at Keurig.

“We’re confident we’ve delivered against those insights with the K-Elite coffee maker with its premium look and customization for your cup.

In fact, it’s our top-rated coffee maker model currently available on Keurig.com.”

Key features of the K-Elite™ coffee maker model is available in two contemporary finishes at launch, Brushed Silver and Brushed Slate, and the handle and drip tray are made of metal.

Its extra-large 75 oz. water reservoir allows consumers to brew up to eight cups before having to refill, saving time and simplifying the morning routine.

It is currently available at select retailers beginning in March, with the suggested retail price for the Keurig® K-Elite™ coffee maker at US$169.99.

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