UberEats launches food delivery service in Kenya

KENYA – The American online food ordering and delivery platform, UberEats has launched its food delivery app that will allow customers order food from their favourite restaurants and get delivered at their convenience, at home or offices.

UberEats has partnered with over 100 restaurants to provide food service in select parts of the capital Nairobi through hundreds of couriers who will deliver food at the customer’s doorstep, reports Business Daily.

The service allows customers to pay for services delivered either by card, cash or mobile money.

According to Uber Eats Kenya General Manager, Amal Devani, the new service is expected to revolutionise food delivery by making it easier and more convenient while ensuring safety, reliability and affordability.

“As a customer, you will have the Uber Eats app where you can make your food choices and choose where to have it delivered within a few presses of a few buttons,” said Devani.

He added that they look forward to rolling out the service in other parts of the city as well as major towns in Kenya and eventually in the region in future.

UberEats has partnered with restaurants in hundreds of cities around the world, allowing customers to make orders on their website or with a smartphone/tablet application and Nairobi joins three other cities in sub-Saharan Africa including Johannesburg, Durban and Cape Town where UberEats is available.

The UberEats website claims a delivery time of 30 minutes or less.

“We are excited to introduce this revolutionary app to Nairobi, after its huge global success in over 200 cities around the world.

It has been custom-built to suit local needs, including the option of paying by M-PESA and cash.

At the touch of a button, Nairobi residents are now conveniently and easily connected to their favorite restaurants,” Devani added.

The launch, announced earlier this year will see eaters enjoy personalised recommendations, filter for the right food, track their order in real time and schedule orders in order to plan ahead.

“We are also supporting growth of local restaurants using technology to build their business by opening their doors to more virtual customers, as well as access to actionable data and analytics that can make their business more profitable and efficient.

For our delivery partners, we are creating new flexible economic opportunities by providing work at the push of a button”.

Both local and international players are capitalizing on demand for convenience from users even as Kenya glides into prospective economic growth and urbanisation.

The rising demand saw a cognitive partnership between restaurant chain KFC, South Africa’s chain of sea food restaurant, Ocean Basket and Hellofood in a revamp to boost online food services in 2016.

In Kenya, the sector is dominated by Hello Food, Jumia Food and Yum Kenya.

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