Corteva, John Deere sign MoU to bolster growth in Africa’s agriculture sector

AFRICA – Corteva Agriscience, a global leader in seed production and crop protection has signed a memorandum of Understanding (MoU) with the world’s largest manufacturer of agricultural equipment, John Deere, aimed at accelerating growth in Africa’s agricultural sector.

The agreement was signed by Jacques Taylor, John Deere Managing Director for Sub-Saharan Africa, and Prabdeep Bajwa, President of Corteva Agriscience, Africa Middle East in South Africa.

Under the agreement, the multinationals will provide a broad spectrum of agriculture oriented services including precision farming, finance opportunities with John Deere Financial and technology collaboration via John Deere ‘Hello Tractor’ technology development programme operating in selected African markets.

The agreement officially establishes and consolidates the existing relationship between John Deere and Corteva, formally coordinating collaboration opportunities in sales and marketing across Africa.

“Following the recent John Deere refreshed positioning in Sub-Saharan Africa, we are now going beyond mechanisation. Achieving higher levels of production in Sub-Saharan Africa requires cooperation across the agriculture value chain.

“To this end, this partnership will see John Deere and Corteva identify collaboration opportunities across Africa that combine mechanisation with the latest developments in crop science.

“This partnership is expected to provide African farmers with comprehensive solutions to endemic challenges through new crop management technologies and products,” Taylor said.

According to Bajwa, the partnership will also deliver new initiatives as part of farmer-first solutions that maximise the potential of available agricultural land aimed at increasing productivity.

“Since we have collaborated with the farmer in mind, we are confident that this partnership will build a better future for generations to come,” Bajwa added.

John Deere is working to grow its footprint across Africa through strategic collaborations that drive innovation in the services and offerings that support the growth and global competitiveness of Africa’s agricultural sector.

“The agreement also covers small- and new-age farming technologies including the adaptation of local seed varieties.

“By supplying farmers with cutting edge mechanisation, technology and the latest in crop science, John Deere is playing an active role in driving Africa’s green revolution, increasing domestic food security and expanding Africa’s relevance to global agricultural supply chains,” Taylor said.

Africa has about 60% of the world’s unused farmlands that can be used for farming.

With the global population seemingly not abating and expected to reach 9.8 billion by 2050, Africa is well poised to become the global breadbasket and must rightfully assume its place in the food value chain.

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