Berlin Packaging acquires Vidrimon further strengthening position in European market

EUROPE – The American supplier of packaging services, Berlin Packaging has acquired glass packaging supplier in Southern Europe, Vidrimon.

The acquisition of Vidrimon marks the fourth transaction that the packaging supplier will close this year and 12th acquisition since 2010 as it seeks to further expand its footprint in the European as well as global market.

Based in Montilla, Spain, Vidrimon is a leading supplier of olive oil bottles and glass packaging in the beverage sector in the market.

Vidrimon will be integrated into the Bruni Glass organisation under a new company name, Bruni Glass Iberia, a Berlin Packaging Company.

Paolo Recrosio, CEO of Bruni Glass, said: “Adding Vidrimon is another important building block as we become the world’s strongest, broadest, and most customer-centric packaging supplier.

“It not only strengthens our expansive European offering, but it also aligns us with another company that shares our glass packaging expertise, our commitment to quality, and our insistence on thrilling customer service.”

Manuel and Rafael Jordano, former owners of Vidrimon, said: “Glass and olive oil bottles have been our business focus for almost 40 years and joining forces with a global powerhouse like Berlin offers new opportunities for business growth that will benefit our customers and suppliers as well as our employees.”

The acquisition will expand Berlin Packaging’s portfolio and enhance its ability to provide customers with the most complete offering in a wide range of industry segments.

Both Berlin Packaging and Vidrimon suppliers will gain access to a combined 200-person sales force in North America and Europe, as well as a database of packaging customers and prospects that has grown to over 150,000.

With warehouses across Europe and with over 100 locations in North America, the combined company will offer customers on both continents support for penetrating global markets.

“We’ve experienced tremendous growth in Europe in 2019 with four strong companies joining our organization,” said Andrew Berlin, Chairman and CEO of Berlin Packaging.

“As we grow, we remain steadfast in our commitment to quality, innovative design, and helping our customers to improve their bottom lines with our packaging products and services.”

Among the recent acquisition Berlin Packaging has made include; French packaging manufacturer Verrerie Calvet, Netherlands-based Vincap & Adolfse Packaging and UK based H. Erben Ltd.

Berlin Packaging is a $2.6 billion supplier of rigid packaging products.

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