Fruit juice maker Manpasand Beverages invests US$25m in new Uttar Pradesh plant

ASIA - India’s fruit juice maker Manpasand Beverages Limited has invested US$25.69 million in a new manufacturing facility in Varanasi, Uttar Pradesh it seeks to expand its product portfolio. The facility will lead to the capacity addition of 45,000 to 50,000 cases per day from its existing capacity of around 225,000 cases per day. Apart…

Coca-Cola Beverages Africa to launch its sparkling fruit juice Appletiser in Spain

SOUTH AFRICA - Coca-Cola Beverages Africa has announced that it is set to launch South Africa’s sparkling fruit juice Appletiser in the European market starting with Spain, with later introductions in Western Europe and the Americas. Appletiser is a home-grown apple juice brand acquired by The Coca-Cola Company two years ago and has seen successful…

Bakhresa food group rebrands juice range with an eye on export market

TANZANIA - Bakhresa Food Products Ltd has rebranded its juice range Azam to African Fruti as it looks to expand into the African and world market, Daily News has reported. The fresh look features a vibrant African setting targeting especially African countries, providing a different offering but of the same high quality as Bakhresa products.…

Chi Ltd’s Chivita receives the Outstanding Juice Brand of the Year award

NIGERIA - Nigeria’s fast-moving consumer goods company, Chi Ltd’s juice brand Chivita has clinched the Outstanding Juice Brand of the Year award at the Marketing Edge awards held in Lagos, reported the Vanguard. Chivita was awarded based on constant innovations it has had over the years with a focus on new trends, health and consumer…

Chi’s juice brand Chivita forms partnership to promote health and wellness

NIGERIA - Chivita, a juice brand manufactured by Chi Ltd and the Sugar and Cholesterol Control Foundation (SACCOF) have signed a Memorandum of Understanding to initiate a campaign on health and wellness while creating awareness on health benefits of 100% fruit juice. The partnership also aims at promoting research into sugar consumption and control. For…

Coca-Cola launches its acquired juice brand Rani Float juice in India

INDIA - Coca-Cola is launching Rani Float, its acquired juice brand in India to compete against rivals such as PepsiCo’s Tropicana, Dabur’s Real and Parle Agro’s Frooti, reported ET Retail. Rani Float is one of the brands belonging Aujan Industries’ beverage business in which Coca-Cola has a 50% equity stake. Rani Float has real fruit…

Bidco Africa opens juice plant in Kenya with Danish partner

KENYA – Bidco Africa has opened a new juice plant in Ruiru, Kenya in partnership with Danish soft drink manufacturer CO-RO, to fulfill its ambitions to serve the growing market in Eastern Africa. The new 11,000 square metre factory has two production lines, producing Suntop, a brand of fruit juices in four flavours, with room…

Local rivals eat into market share of Coca-Cola, PepsiCo

INDIA - Coca-Cola and Pepsi have been losing share to local rivals, including Parle, Dabur and ITC, in the aerated-beverages segment even as the global soft-drink giants introduced more fruit-based and healthier products to reduce their reliance on sugary sodas. In the overall juices, nectars and still drinks, the share of Coca-Cola’s largest fruit-based brand…

Cold-pressed juice maker receives US$6 million PE funding

INDIA - Rakyan Beverages Pvt. Ltd, the maker of organic cold-pressed juices and other beverages sold under the brand RAW Pressery, has raised around $6 million (Rs40 crore) to fund expansion. The capital was raised entirely from its existing venture capital investors Sequoia Capital, Saama Capital and DSG Consumer Partners. RAW Pressery had last raised…