Coca-Cola launches its acquired juice brand Rani Float juice in India

INDIA - Coca-Cola is launching Rani Float, its acquired juice brand in India to compete against rivals such as PepsiCo’s Tropicana, Dabur’s Real and Parle Agro’s Frooti, reported ET Retail. Rani Float is one of the brands belonging Aujan Industries’ beverage business in which Coca-Cola has a 50% equity stake. Rani Float has real fruit…

Bidco Africa opens juice plant in Kenya with Danish partner

KENYA – Bidco Africa has opened a new juice plant in Ruiru, Kenya in partnership with Danish soft drink manufacturer CO-RO, to fulfill its ambitions to serve the growing market in Eastern Africa. The new 11,000 square metre factory has two production lines, producing Suntop, a brand of fruit juices in four flavours, with room…

Local rivals eat into market share of Coca-Cola, PepsiCo

INDIA - Coca-Cola and Pepsi have been losing share to local rivals, including Parle, Dabur and ITC, in the aerated-beverages segment even as the global soft-drink giants introduced more fruit-based and healthier products to reduce their reliance on sugary sodas. In the overall juices, nectars and still drinks, the share of Coca-Cola’s largest fruit-based brand…

Cold-pressed juice maker receives US$6 million PE funding

INDIA - Rakyan Beverages Pvt. Ltd, the maker of organic cold-pressed juices and other beverages sold under the brand RAW Pressery, has raised around $6 million (Rs40 crore) to fund expansion. The capital was raised entirely from its existing venture capital investors Sequoia Capital, Saama Capital and DSG Consumer Partners. RAW Pressery had last raised…