Nestle launches campaign to reinforce NESCAFE brand in Thailand

ASIA – NESCAFÉ, a brand of coffee made by Nestlé, has launched “Nurture Stronger Bond” campaign, the biggest campaign of the year with US$24.55 million budget, to celebrate 45 years of its journey in Thailand. According to the company, the campaign will also reinstate the brand proposition as a connection builder, as well as reinforce…

Nestle relaunches Nescafe Gold, enhancing consumers flavours and tastes

SWITZERLAND – Nestle, a transnational food and drink company has relaunched its Nescafe Gold blend, fit for consumers looking for a full flavoured, aromatic coffee. The new soluble blend includes micrograins of Arabica coffee ground 10 times finer than ordinary ground coffee, where the tiny grains enhance the hidden taste and aroma of the Gold…