Plant Based Foods Association launches new plant-based certification label

USA – The US based The Plant Based Foods Association (PBFA) has unveiled a new initiative, Certified Plant Based that focuses on plant-based alternatives to animal-based foods. The programme which it claims to be the first and only plant-based food certification specifies the criteria required to make a certified plant-based food claim and has NSF…

Maple Leaf Foods launches Greenleaf as plant-based food subsidiary

USA - Maple Leaf Foods Inc., a major Canadian consumer packaged meats company, has launched Greenleaf Foods as a plant-based food company dedicated to cultivating and advancing leadership in the fast-growing plant-based food sector. Supporting its category-leading brands, Field Roast Grain Meat Co. and Lightlife Foods, Greenleaf plans to build a robust portfolio of brands and…

52% of British consumers interested in plant-based diets, IGD says

UK - One in two (52%) of British grocery shoppers say they either follow or are interested in following a plant-based diet, according to new research from IGD, a firm that deals with the insight, training and best practice for the grocery industry. According to FoodBeV, this rises to 68% for 18-24 year olds who…

Starbucks debuts plant-based Protein Blended Cold Brew across the US

USA – The American coffee company and coffeehouse chain Starbucks has released its new plant-based Starbucks Protein Blended Cold Brew on menus nationwide, for customers looking for a new way to refuel. According to the company, the new beverages are offered in Almond and Cacao and are available at participating Starbucks stores across the U.S…

Dutch meat alternatives innovator debuts plant-based smoked sausages

NETHERLANDS - Dutch meat alternatives innovator, The Vegetarian Butcher, has been working on a plant-based smoked sausage with a traditional taste for the past seven years. According to FoodingredientsFirst, the aim was to create a product that would taste great, even for typical meat eaters. The plant-based food market is growing at double-digit rates and…