Kellogg collaborates to test eye-tracking technology in retail stocking

USA - The Kellogg Company has partnered Accenture and Qualcomm to launch a a pilot test that uses eye-tracking technology in a virtual reality headset to determine the best way to stock shelves for retailers. The partnership looks to transform retail merchandising by enabling companies to do market research faster, more affordably, and on a…

U.S. Grains Council president and chief executive Tom Sleight to retire

USA – President and Chief Executive Officer of the U.S. Grains Council (USGC), Thomas Sleight has announced plans to retire in the summer when his successor will be appointed by the firm’s Board of Directors. Tom was named president and CEO of the firm in 2012 after Thomas C. Dorr who also retired from USGC.…

Egyptian food restaurant chain Zooba raises US$4m for US expansion

EGYPT – Zooba Eats, an Egyptian street food restaurant chain, has recently raised US$4 million during its Series A fund round as it seeks to launch its business in the US and expand its outlets in the country. “(The funding) will be used to open a flagship outlet in Manhattan’s Nolita neighbourhood by next summer…

JBS USA to invest US$20m in expansion of Iowa food processing plant

USA – The American food processing company, JBS USA has unveiled plans to invest US$20 million to expand its prepared foods business in Ottumwa, Iowa, to meet growing demand for bacon products. The investment will see the firm establish additional bacon processing and slicing capacities, bacon equipment upgrades and new state-of-the-art slicing equipment. According to…

American Soybean Association, KSU partner to launch aquafeed program in the US

USA – The American Soybean Association’s (ASA) World Initiative for Soy in Human Health in partnership with Kansas State University (KSU) have launched aquafeed program in a bid to increase productivity in aquaculture farms in the United States. The Commercialization of Aquaculture for Sustainable Trade Cambodia (CAST) program is a five-year project with mandate to…

Coca-Cola introduces Orange Vanilla and Zero Sugar Coke in the US

USA – The Coca-Cola Company has said that it is set to launch its first trademark flavor innovations in over a decade- Orange Vanilla Coke and Orange Vanilla Coke Zero Sugar in the US as from February 25. The variant, which comes in a range of packaging options will be available in 12-oz. cans and…

Campbell Soup sells personalized nutrition business to healthcare firm Viome

USA - Campbell Soup Company has agreed to sell its personalised nutrition business, Habit to Seattle based healthcare company, Viome in a transaction whose details were not disclosed. The two firms combine strengths in personalized food recommendations, becoming one of the leaders in nutrition plans in the market. Habit buy complements Viome’s portfolio which looks…

China to buy 5 million tons of US soybeans as trade negotiations continue

USA – World’s top soybean importer, China is expected to purchase 5 million metric tonnes of American soybeans, following a meeting between trade delegates to US and President Donald Trump. The move seems one step ahead in arriving at a trade truce between the two world economies, since they set a 90-day negotiating window to…

Tanzania, IITA unveils new tech to combat aflatoxin

TANZANIA - Tanzania’s Ministry of Agriculture in partnership with The U.S. government in partnership and the International Institute of Tropical Agriculture (IITA), have unveiled AflasafeTZ, a technology to reduce aflatoxin contamination in human food and animal feed reports Daily News. In a statement issued by the US Embassy in Tanzania, the product will help reduce…

ADM partners in achieving gender parity in leadership structure by 2030

USA – The American grain merchant, Archer Daniels Midland Company (ADM) has partnered Paradigm for Parity in commitment to achieve gender parity within its senior leadership structure by 2030. ADM becomes one of the first 100 companies to join the coalition of business leaders, board members and business academics dedicated to addressing the gender gap…