Diageo launches new AI whisky selector to help consumers discover their favourite whisky

UK – The Johnnie Walker and Buchanan’s brands owner, Diageo has launched a new tool ‘What’s Your Whisky’ which uses artificial intelligence and machine learning to help consumers find their perfect whisky, based on their […]

Scotland based whisky producer earmarks South Africa as one of its top growth markets

SOUTH AFRICA – The Glenmorangie Company, a Scotland based premium whisky producer, has unveiled that it is targeting South Africa as one of its top 10 growth markets. The company’s new president and chief executive, […]

Whisky brand McDowell’s No. 1 changes name to ‘Mr. Dowell’s No.1’

NIGERIA – Nigeria’s largest selling whisky brand McDowell’s No. 1 Whisky has changed its name to ‘Mr. Dowell’s No.1’ following a two-weeks, unique social media campaign. McDowell’s is a brand of whisky with Indian origin, […]

Brown-Forman Corporation reports first quarter results with 6% net sales increase

USA – Brown-Forman Corporation, one of the largest American-owned companies in the spirits and wine business, has reported its first quarter financial results with 6% net sales increase, ended July 31, 2018. According to the […]