ASIA – India’s operator of the American pizza restaurant, Domino’s Pizza and Dunkin’ Donuts, Jubilant FoodWorks has appointed Kapil Grover as the new Chief Marketing Officer of Domino’s Pizza effective July 2018.
According to a report by ET Retail, Grover will be responsible for leading the marketing strategy for the brand given his 18 years’ experience in the food and beverage industry.
Prior to the appointment, he worked with Burger King India as Chief Marketing Officer and also with KFC India.
“We are delighted to welcome Kapil to the Domino’s family.
Kapil is a seasoned marketing professional with a proven track record of building brands and driving consumer relevant innovations.
We are confident that Kapil will use his immense experience to deepen Domino’s connect with its customers and to drive growth,” said Pratik Pota, CEO and Whole-time Director, Jubilant FoodWorks.
Speaking on his appointment, Kapil said: “I am delighted to be a part of Domino’s Pizza, the most loved pizza brand in India.
The new role presents an exciting opportunity to lead the brand’s endeavours to create a great pizza experience for the customers, strengthen the core delivery proposition and further expand its market share.
I look forward to contributing significantly to its ongoing growth journey.”
The master franchise holder operates over 1,140 Domino’s Pizza and over 35 Dunkin’ Donuts outlets in India.
Jubilant FoodWorks reported 27.3% growth in in Q4 operating revenue at US$109.86 million marked by key strategic initiatives including the launch of all new Domino’s, every day value and sharp focus on digital sales.
Early this year, the company announced a joint venture with Golden Harvest to launch Domino’s Pizza in Bangladesh.
Domino’s was implicated in an anti-profiteering committee notice to Jubilant FoodWorks for allegedly not passing on GST rate cut benefit to consumers at its Domino’s Pizza outlets.