SWITZERLAND – Swiss-based global packaging company Amcor is expanding food manufacturer’s sustainable packaging choices by launching two recycle-ready packaging solutions for coffee and dairy products.
The new solutions under the AmPrima recycle-ready solutions have been rolled out in Europe to offer brands a sustainable packaging choice without compromising on performance.
The full portfolio includes AmPrima PE to serve a range of products and AmPrima PE PLUS for products requiring a high barrier or more complex applications.
Amcor said that the AmPrima range is designed according to CEFLEX guidelines for circularity and certified by cyclos-HTP for recyclability in the real world.
It further noted that its AmPrima recycle-ready solutions provide options for brands who need packaging that still offers the barrier, material stiffness, seal strength, graphics performance and fast run speeds of traditional unrecyclable packaging.
Moving cheese away from composite packaging
The AmPrima PE and PE PLUS for cheese will be available in a variety of formats including flow wrap for hard cheeses, pouches for grated, and flow-packs for leak-prone cheeses such as mozzarella.
The requirements of dairy packaging meant that up until this point, mixed-material plastics have been the standard choice for preserving shelf life, avoiding leaks and offering shoppers convenience.
Amcor said AmPrima for cheese will allow brands to choose a full PE solution with robust product protection that fits the requirements of most European PE recycling streams.
Noemi Bertolino, vice president of R&D for Amcor Flexibles EMEA, said, “The AmPrima range has already been proven to work for our US customers, and we’re happy to now offer it in Europe.
Fitting a wide range of packaging needs, the versatility of AmPrima demonstrates our commitment to ongoing innovation and finding more sustainable solutions where they previously did notexist.”
Promoting a circular economy
The new Amcor packaging solutions are in line with the upcoming EU directive which will aim to ensure that “all packaging on the EU market is recyclable or reusable in an economically viable way by 2030”.
They also support Amcor’s 2025 pledge to develop all its packaging to be recyclable or reusable as well as increase the use of recycled content.
Additionally, Amcor notes that its new solutions have a lower carbon footprint than many of the packaging structures it replaces, helping brands to meet their sustainability goals.
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