INDIA – Barry Callebaut has started construction of a new greenfield chocolate factory in Baramati, India, expanding its chocolate and cocoa products offerings in the market.

The 20,000 m2 facility, said to be the company’s biggest investment in India has an annual production capacity of more than 30,000 tons, producing chocolate and compound products.

The factory is expected to be operational by mid-2020 and will include state-of-the-art assembly lines capable of manufacturing chocolate and compound in different delivery formats.

It will also be equipped with an R&D lab, focusing on product development, research and innovations.

Once fully operational, it will employ between 100 – 120 people, thus creating new skilled jobs, mainly in engineering and production.

Barry Callebaut said this will enable it better to serve the various needs of its customers including international food manufacturers, local confectioneries and semi-industrial bakers and patisseries.

“India is an exciting market where innovation in chocolate is well received by consumers,” said Dhruva Jyoti Sanyal, Managing Director for Barry Callebaut India.

“As an innovation leader, we are proud to bring our innovative capabilities into a market where domestic chocolate production is increasing.

“We have experienced double-digit growth in India over the last three years.

“Our confidence in the future development of the chocolate market in India, together with the desire to better serve our customers in India, has prompted the expansion of our footprint and services.”

Expansion into Asia Pacific through India

The investment marks Barry Callebaut’s continued expansion in India, where it runs a Chocolate Academy Center to help meet growing consumer and customer need for high-quality chocolates.

India is one of the fastest growing markets in this industry, and in 2018 it registered 16% growth in sales volume of chocolate confectionery, according to Nielsen and is expected to show strong growth in coming five years.

With expansion in India, Barry Callebaut expects to expand its market footprint in Asia Pacific where it operates nine other chocolate and cocoa factories, employing 1,800 people.

“As a global leader in the chocolate industry, we are excited about India’s great growth potential,” said Ben De Schryver, President of Barry Callebaut in Asia Pacific.

“The new factory will be one of our biggest locations in Asia and it will enable us to meet customers’ growing demands for high-quality chocolate in India.

“We are proud to deepen our presence here and to continue to invest in a country that has been so welcoming to us for more than a decade.

“Our expansion will support our business volume growth and ambition to become the leading industrial chocolate manufacturer in India.”