CANADA – Burcon NutraScience Corporation has launched a new product, Puratein, a canola protein isolate aimed at the egg replacement market, which has been heavily affected by recent supply challenges.
The launch is happening at a time when food manufacturers are seeking more sustainable options for traditional egg products, as prices continue to soar and supplies remain constrained.
The egg industry in the United States has faced significant disruptions over the past two years due to avian influenza outbreaks, resulting in a 57% rise in egg prices compared to the previous year, according to data from the US Bureau of Labor Statistics.
This price hike has driven food producers to look for alternative ingredients to manage costs and maintain a steady supply.
Burcon’s canola protein isolate, which has a protein purity level exceeding 90%, is presented as a flexible substitute for eggs in various baking applications.
Studies comparing the product have shown it can replace both powdered and shelled eggs entirely in some cases, offering a cost reduction of 20% to 30%.
In addition to serving as an egg substitute, the product aligns with the growing consumer demand for plant-based alternatives.
“The food industry has been searching for a plant-based egg replacement for years. Our canola protein not only fills this need in traditional foods but also supports the development of better, more sustainable plant-based products,” said Kip Underwood, CEO of Burcon.
Sourced from non-GMO canola seeds grown in Canada, Burcon’s Puratein features a complete amino acid profile, high solubility, and a neutral taste, making it suitable for a variety of food and beverage uses.
The product’s introduction reflects the food industry’s ongoing shift toward healthier and more sustainable ingredients, in line with consumer preferences for plant-based diets.
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