DENMARK – Danish brewer Carlsberg has announced a multi-million-dollar investment in a research study with the purpose of measuring and sensing flavors and aromas in beer, called The Beer Fingerprinting Project.

The Beer Fingerprinting Project is a development of a sensor platform that holds enormous potential for broader research and facilitate new start-ups in the beer industry, according to the one who came up with the idea, Jochen Förster, Director and Professor Yeast Fermentation, Carlsberg Research Laboratory.

A research matchmaking event at Carlsberg sparked the idea of a joint project between Carlsberg Research Laboratory and iNano at Aarhus University.

The aim of the project is to validate and mature the technology and make it applicable for high-throughput screening of novel brewing organisms.

“No rapid assays exist today for the determination of flavor compounds in beverages, but it is crucial that we can do this to ensure that the laboratory continues to develop beer of the highest possible quality and provide a model for brewing in Denmark and the rest of the world,” Förster explains.

“We are excited to be part of a team with Aarhus University, The Technical University of Denmark and Microsoft and push the boundaries in sensor technology for flavor determination,” Förster adds.

“This will enable us to select and develop novel brewer’s yeast for application in craft, specialty, core and alcohol-free beers at much higher speed and even better quality.”

“This research study puts advanced analytics and intelligent cloud technology as a cornerstone of the project and combines expertise within several fields of research.

We are excited to see the project unfold and determine how it will impact faster go-to-market processes for Carlsberg,” says Ricky Gangsted-Rasmussen, Industry Lead Retail, Microsoft Denmark.

Carlsberg notes that the outcome of this project will not only strengthen the Danish position in the world beer market represented by Carlsberg but is also expected to lead to new start-ups as the technology can be used for other industries than beverages, such as the environmental, pharma and food industries.