CCBA promotes former Coca-Cola Kwanza CEO Andrew Musingo to be its Chief Integration Officer

SOUTH AFRICA – The Coca-Cola Beverages Africa has appointed Andrew Musingo as the new Chief Integration Officer, effective 01 August 2021.

Andrew has been promoted to the new role after completing his task as the Chief Executive Officer at the Tanzanian subsidiary of CCBA, Coca-Cola Kwanza.

He handed over his previous leadership role to Unguu Sulay, who became the new Managing Director of Coca-Cola Kwanza from 28th June 2021.

Unguu took over the helm of the company from Plasco Limited where he was the Chief Financial Officer.

In his new role, Andrew will be reporting directly to the CCBA Chief Executive Officer, Jacques Vermeulen.

“Truly excited and looking forward to helping shape the future of CCBA as We Refresh Africa Every Day and Make the Continent a Better Place for All,” indicated Andrew on a LinkedIn Post.

Andrew holds a BSE in Finance & Business Administration from Providence College and a MBA in Strategic Management from Babson College.

He joined Coca-Cola in 2016 and rose through the ranks over the years, holding different capacities in the company such as Integration Manager, Sales & Marketing Capability Excellence Manager, Public Affairs & Communications Director, and Head of Sustainability.

“Truly excited and looking forward to helping shape the future of CCBA as We Refresh Africa Every Day and Make the Continent a Better Place for All.”

CCBA Chief Integration Officer – Andrew Musingo

The largest Coca-Cola bottling partner in the region has been undertaking leadership restructuring in the recent times.

In June, the company announced the appointment of Bruno Pietracci as the new Chairperson of the company board, taking over from Mr Phil Gutsche who stepped down.

Mr Gutsche was CCBA’s first Chairperson following the merger of the Southern and East Africa bottling operations of The Coca-Cola Company (Coca-Cola Sabco), SABMiller plc and the Gutsche Family Investments – majority shareholders in Coca-Cola Sabco in 2016, forming the new bottler, CCBA.

The new Chairperson, Pietracci is the President of the Coca-Cola Africa Operating Unit, a new role that was created in 2020 when The Coca-Cola Company was undertaking global business restructuring.

Prior to this, he was the company’s President of Africa and Middle East business unit and has also served as head of the Coca-Cola’s South and East Africa business unit.

Other than adding new talent to its executive committee, CCBA is planning to list as a publicly traded company.

The Coca-Cola Company intends to sell a portion of its shareholding in the CCBA, via an initial public offering that will see shares traded on the JSE and Amsterdam.

The decision is in line with giant beverage manufacturer’s objective of focusing its resources on building consumer-loved brands and innovation.

It also underscores the company’s continued and long-term belief and commitment to the African continent and the leadership of CCBA from South Africa.

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