Chicken meat consumption set to surpass pork by 2027, S&P Global Platts reports

WORLD – Global chicken consumption is projected to surpass pork as the most consumed meat by 2027, according to a report by consulting firm S&P Global Platts. 

The analysis, which examined meat consumption trends through 2030, estimates that global chicken consumption will rise to approximately 117 million metric tons in 2027, eventually reaching 120 million metric tons by 2030.

This growth will enable chicken to overtake pork, whose production is expected to plateau at about 115 million metric tons during the same period. 

Chicken is already the most widely raised animal for food, with over 20 billion birds worldwide. 

Although pork currently holds the top spot in global meat consumption, this shift highlights changing dietary preferences and market dynamics.

The rise in chicken’s popularity marks a significant change from two decades ago when pork led by a substantial margin of nearly 25 million metric tons. 

Over the years, advancements in poultry farming have driven chicken production. 

Innovations in genetics and efficiency improvements, such as a favorable feed-to-meat conversion ratio, have supported this upward trend.

Affordability and nutritional considerations are key factors behind chicken’s growing demand. 

Compared to red meats, chicken offers a higher protein-to-fat ratio, making it an appealing choice for health-conscious consumers. 

It is also widely accessible, unlike pork, which faces cultural and religious restrictions in some regions and is largely consumed in Asia, which accounts for about 60% of the global pork market.

Environmental concerns are also influencing consumer choices. 

Chicken production consumes fewer natural resources like water and generates lower greenhouse gas emissions than beef, appealing to those prioritizing sustainability.

The report identifies Asia and Africa as the primary drivers of increased chicken consumption. 

In Asia, India, Vietnam, and the Philippines are expected to lead growth, with projected increases in demand of 27%, 17%, and 15%, respectively, by 2027.

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