USA – Catalina Crunch, a renowned player in the snack and health food industry, has introduced Debora Delaney as its newly appointed Chief Financial Officer (CFO).
Delaney celebrated for her exceptional track record in driving financial growth and cultivating strategic alliances, brings a wealth of experience and expertise to the Catalina Crunch team – she has previously held finance leadership roles at KIND North America, Pinnacle Foods, and Mondelez International.
Recognized as a results-driven finance leader, Debora Delaney has earned accolades for her proficiency in steering enterprise-focused financial outcomes – she consistently delivers crucial analysis, insights, and strategic recommendations that directly contribute to financial and market share expansion.
Delaney transitioned to Catalina Crunch from her most recent role as CFO of the North American Division of Hain Celestial, where she oversaw all financial aspects of sales, brand, and supply chain finance from 2022.
Doug Behrens, Catalina Crunch’s new CEO, expressed enthusiasm about Delaney’s appointment, stating, “Debora’s arrival comes at an exciting juncture for Catalina Crunch as we continue to grow and innovate in the health food space.”
He emphasized her proven track record and extensive experience, deeming her the ideal candidate to lead the finance team and support strategic objectives.
Krishna Kaliannan, Catalina Crunch’s Founder, welcomed Delaney, expressing confidence in her expertise and leadership skills to drive the company’s financial strategy forward and achieve ambitious goals.
Founded in 2017 as a leading DTC brand, Catalina Snacks utilizes breakthrough science and food technology to make nutritious food accessible and convenient for various lifestyles.
The brand offers a diverse range of healthy and delectable products, including Cereal, Sandwich Cookies, and Crunch Mixes, all of which are keto-friendly, low-sugar, low-carb, and high in protein.
Delaney’s appointment follows the recent addition of five new leadership hires for Catalina Crunch, including CEO Doug Behrens.
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