Ferrero expands portfolio with new Easter candy collection
This collection reflects Ferrero’s commitment to quality and sustainability, using premium ingredients like cocoa.
ITALY – Ferrero, a manufacturer of chocolate and confectionery products, has launched new products under its numerous brands, including Tic Tac, Kinder Joy, Keebler, Mother’s Cookies, and Nutella.
Tic Tac Chewy has released its fruit and sour adventure in the mint and gum category. The gum is formulated with a crunchy exterior and a chewy interior, designed to provide consumers with an intense fruity flavour.
Kinder, the children’s chocolate brand, released three new Easter-themed products. It has launched its mini friends crispy cookie bits SKU, individually wrapped smooth milk chocolate pieces with crispy cookie bits.
The brand has also produced its chocolate figures, which consist of individually wrapped smooth milk chocolate figures featuring a creamy milky layer.
The Kinder Bueno chocolate eggs also hit supermarket shelves, featuring individually wrapped smooth milk chocolate mini eggs with a creamy milk filling.
Ferrero’s Chief Customer Officer, Jim Klein, expressed enthusiasm about the company’s new Easter candy collection, emphasising its focus on premium quality chocolate and candy.
He highlighted that these treats are central to Easter celebrations and that Ferrero aims to deliver innovative products while bringing back beloved favorites.
Under its Ferrero brand, the chocolate provider has launched its Rocher Easter Hazelnut Chocolate Bunny, along with Ferrero Rocher golden eggs in dark, white and milk chocolate.
Snickers unveils its newly formulated Easter eggs in USA
Recently, the Mars-owned chocolate brand has reformulated its Snickers eggs to provide a combination of milk chocolate, caramel filling, roasted peanuts and smooth nougat.
According to the company, snickers’s Easter egg release will come with a humorous marketing campaign that sees New York City welcome the Snickers Chicken.
The chocolate brand’s latest launch is available throughout the US in single-size (1.1 oz), share-size (2.2 oz), and six-pack varieties.
Fazer introduces chocolate snack bar in Finland
Additionally, Fazer has launched its taste the future products, including its chocolate snack bar, featuring its novel protein, Solein.
The company described it as being made out of thin air. Fazer’s Solein is produced using a fermentation process that combines the innovative approach with electricity.
Fazer’s Taste the Future 40g chocolate snack bar with dark chocolate and hazelnuts contains 7% Solein, positioning the bar in the better-for-you functional confectionery segment.
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