GHANA – Africa’s Leading e-commerce platform, Jumia has announced the appointment of Tolulope George-Yanwah as the new Chief Executive Officer of its Ghana operations.

She takes over the leadership from Diana Owusu-Kyereko who was at the helm of the company since January 2020.

Tolulope brings a pool of experience; having held other management roles in Jumia such as Country Manager and VP of Jumia Logistics, Last Mile Expansion Manager, and Regional Dispatch Operations Manager.

Prior to her appointment, she was the Country Manager for Jumia Logistics in Nigeria from February 2017 to January 2021 and has been with the company since 2013, reports Modern Ghana.

“In these times when safety, convenience, and cost-saving are of prime importance, I am excited at the opportunity to impact the everyday lives of Ghanaians through eCommerce.”

Jumia Ghana CEO – Tolulope George-Yanwah

Other than working at Jumia, Tolulope has also served as Field Distribution Manager at MDS Logistics, Nigeria.

She holds both a Bachelor’s and Master of Applied Science degrees from the University of Lagos, Nigeria.

“It is an honour to take up this very distinguished leadership role and to be part of Jumia’s journey in transforming Africa through e-commerce. I look forward to growing the industry with the team in Ghana,” said Tolulope George – Yanwah upon her appointment.

“I believe that my love and passion for eCommerce coupled with my experience in the field of logistics will propel us to greater heights. In these times when safety, convenience, and cost-saving are of prime importance, I am excited at the opportunity to impact the everyday lives of Ghanaians through eCommerce,” she added.

She looks forward to driving growth in Jumia’s operations, as the company scales to profitability in the presence of heightened competition in the Ghanaian market.

In March, Glovo a Spanish delivery startup, launched its operations in Ghana, making it the second market in West Africa and the fifth African country after Kenya, Morocco, Uganda and Cote d’Ivoire, where the firm has established operations.

To further cement its position in the African ecommerce market, which according to Statistics portal Statista was valued at US$16.5 billion in 2017 and is expected to reach US$29 billion by 2022, Jumia unveiled plans of raising US$400 million by floating 9 million American depositary shares (ADS).

As part of its expansion plan, the New York Stock Exchange listed company, is planning to introduce its food delivery service in Egypt during the first quarter.

The move will make Egypt the tenth market where the ecommerce giant will be offering its restaurant delivery services, joining Nigeria, Côte d’Ivoire, Kenya, Morocco, Tunisia, Ghana, Uganda, Algeria and Senegal with exemption of South Africa.