Jumia taps on expertise of celebrated executive Betty Mwangi to be CEO of Kenyan unit

KENYA – African e-commerce giant, Jumia, has appointed Betty Mwangi as the new CEO of its Kenya based operations.

She takes over the mantle of leadership from Sam Chappate who has been promoted to a senior role within the continental based Group after serving as its Kenyan CEO for the past five years.

Betty is an engineer with 20 years of experience in the telecommunications, insurance, and pharmaceutical industries.

She previously served as Group Commercial Director for Britam Group PLC from 2016 to 2021, a company she originally joined in 2013.

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She also worked as Director of Financial Services for Safaricom MPESA during its formative years from 2007 to 2016.

“Betty has an impressive track record and brings a great breadth and depth of experience to Jumia. She will play an important role in furthering our customer-focused commitment as we reach an inflection point in our growth trajectory,” said Sacha Poignonnec and Jeremy Hodara, co-CEOs of Jumia.

“We extend our sincere thanks to Sam Chappatte as he departs our team after seven years with us, five of which were spent as Jumia Kenya’s CEO. We have achieved tremendous progress under his leadership and wish him the very best in his new endeavors,” they added.

Under her new role, Betty is expected to lead the company’s expansion as it seeks to consolidate its position as the leading shopping platform in the country.

“It is a great honour to be an integral part of Jumia’s journey as we continue to tap the power of the Internet to transform Africa. I look forward to working with the team to expand the Jumia universe and trust that my experience and passion for digital innovation will help to propel Jumia to greater heights.

“I am excited by the opportunity to have a positive impact on the everyday lives of Kenyans through e-commerce,” she said.

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Betty was recognized as one of the Top 10 most influential women in the mobile telecommunication industry by Mobile Communications International (MCI) and was also named twice as one of the Top 20 most powerful African women.

Jumia Kenya employs more than 500 people, partners with over 15,000 sellers and is connected to hundreds of thousands of Kenyan consumers through the Jumia online marketplace.

Meanwhile in Ghana, Glovo, has spread its operations to Kumasi, in line with the company’s vision to give everyone easy access to anything in their cities.

Kumasi is the third city in Ghana to enjoy Glovo’s multi-category delivery services since it started operations in March 2021.

Speaking on the expansion in Ghana, General Manager of Glovo Ghana, Pearlyn Budu, said, “As part of plans to expand our footprint in Ghana, we are excited to launch operations in the Ashanti Region, starting with Kumasi.

“We are thrilled to have a presence in another city apart from Accra and Tema within a short period of operations in Ghana. We believe this expansion will allow us to provide the fastest and most convenient service to the people of Kumasi.”

The on-demand platform aims to make the lives of Ghanaians easier by providing access to convenient delivery services.

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