Kerry targets the low and non-alcoholic market with their new botanical extracts

IRELAND – Kerry, a public food company, has launched its “Botanicals Collection Zero”, a range of premium clean label, botanical extracts designed specifically for the low- and no-alcohol beverage markets.

The portfolio includes 15 standard products and 35 others, including juniper, rosebud, elder-flower, cocoa, turmeric and cinnamon, which address consumer demands for moderation without compromising on taste, the taste and nutrition company states.

ADVERT

“We are pleased to launch the Botanicals Collection Zero range of high-quality authentic botanical distillates to beverage producers interested in producing more refined and better-tasting low- or no-alcohol drinks,” says Michel Aubanel, Flavor Ingredients Global Development Manager for Kerry.

“Consumer expectations are currently not being met by mocktails and other no-alcohol options due to the fact that products often resemble juices rather than alcohol. Increasingly, consumers want the upscale experience of the glass, ice and taste, but without the alcohol content. The Kerry Botanicals Collection ZERO portfolio can deliver a premium drink that tastes great.”

With Kerry’s Botanicals Collection Zero, beverage producers can now create sophisticated low-alcohol spirits and no-alcohol options with the taste of gin, rum, cocoa, ginger and so on, all while meeting emerging clean label and quality requirements.

The result, according to Kerry, is a premium drinking experience for those seeking to moderate their alcohol consumption.

Amid a growing global trend to moderate and control alcohol intake that looks set to continue for the foreseeable future, consumers are seeking authentic-tasting drink taste options beyond simply soft drinks.

This makes low-alcohol spirits or no-alcohol beverages a growth market, with trade sales in the area expected to record a 41 percent increase over the period 2015-2021, according to the company.

With botanical extracts in alcohol beverages already a US$500 million business and growing by 9 percent per annum, producers that can offer tasty and healthier upscale beverage choices will see a significant and growing market opportunity in the years to come.

ADVERT

Moreover, Kerry’s expertise and experience in natural extraction fosters innovative “fusion distillates” that are based on a proprietary capability to blend natural botanicals, such as leaves, flowers and seeds and then magnify taste by running a distillate following a period of slow maturation.

This allows for tailored extracts or blends that can be made to order which suit specific local and regional tastes and requirements. 

The Collection Zero range contains more than 45 single distillate profiles and five fusions distillates that can be blended and tailored to suit specific markets

Kerry is moving forward with further investigations to add more appealing tastes both producers and consumers will love.

Liked this article? Subscribe to Food Business Africa News, our regular email newsletters with the latest news insights from Africa and the World’s food and agro industry. SUBSCRIBE HERE

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.