USA – McDonald’s USA has announced that 100% of the ground and whole bean coffee for US restaurants is sustainably sourced, achieving the goal a year ahead of the 2020 schedule.
McDonald’s said that the milestone reflects its long-term, ongoing commitment focused on promoting climate resiliency and allowing farmers to continue their coffee farming traditions for generations to come.
Coffee for McDonald’s USA restaurants is verified sustainable through McDonald’s McCafé Sustainability Improvement Platform (SIP), a coffee sustainability program developed in partnership with Conservation International, or sourced from Rainforest Alliance Certified farms.
“As we prioritize McCafé as a go-to coffee destination, we recognize that sustainability is important to customers, coffee farmers and to helping ensure the supply of coffee for future generations,” said Marion Gross, Chief Supply Chain Officer, McDonald’s North America.
“We’re thankful for the dedication of all partners throughout the McDonald’s system and supply chain who together achieved this important milestone where we serve customers delicious, high quality, and now 100% sustainably sourced McCafé coffee.”
Dr. M. Sanjayan, CEO of Conservation International added; “McDonald’s achievement of sustainably sourcing 100% of their coffee shows that sustainability can scale and it’s not just for niche or small businesses.
“For over 25 years, Conservation International has worked with McDonald’s and today’s milestone is a clear signal to leaders everywhere on what can be achieved if business and conservation work together.”
Through the McCafé SIP program, McDonald’s has invested in coffee growers and their communities for the long term.
For example, in 2018 across Colombia, McDonald’s, in partnership with supplying roasters, supported more than 3,700 farmers through trainings, technical guidance, community support, and premium payments to support farmer economic viability.
In the Antioquia region of Colombia, McDonald’s sustainability efforts have helped result in impacts like reducing water consumption by 36,000 litres per year, planting 326,000 new coffee trees and rehabilitating millions more.
McDonald’s maintained that it recognizes that building a sustainable coffee future is an important global issue that requires collaboration and action across the industry.
“Sourcing coffee from Rainforest Alliance Certified farms protects the environment as well as farmer livelihoods and the wellbeing of their communities,” said Alex Morgan, Chief Markets Officer at the Rainforest Alliance.
“As coffee growing regions increasingly feel impacts from climate change, McDonald’s sustainable sourcing efforts in partnership with Rainforest Alliance and through McCafé SIP preserve a long-term, sustainable supply of coffee.”
This milestone builds on McDonald’s momentum to innovate the company’s approach to food in the areas of sourcing, ingredients and preparation for more than a decade.
In addition, McDonald’s said it has reached a milestone of 33% cage-free eggs towards the company’s 2025 commitment of sourcing 100% cage-free eggs in the US.