Ocean Mist Farms introduces New Logo ahead of 100th anniversary
USA – Ocean Mist Farms, North America’s leading grower and shipper of fresh artichokes, has unveiled a new company logo as it approaches its 100th anniversary in 2024.
This rebranding marks a pivotal moment in the company’s history, emphasizing its commitment to innovation and growth as it looks to the future.
The new logo is a modernized version of the previous one, which has been in use since 1995. Ocean Mist Farms, originally known as the California Artichoke & Vegetable Growers Corporation, has refreshed its visual identity by maintaining the legacy blue color and replacing the red with a bright green.
This change symbolizes freshness, growth, and the natural aspect of farming, aligning with the company’s comprehensive range of fresh vegetable products.
President and CEO Chris Drew shared his excitement about the rebranding: “We are thrilled to introduce our new logo, which represents a new chapter for Ocean Mist Farms. This refreshed logo is more than just a visual change; it signifies our dedication to evolving the brand to represent our Gold Standard line of vegetable products, our industry leadership, and our exceptional customer service.”
He added, “We feel this rebranding effort also conveys that we are a forward-thinking company continually pioneering solutions in the fresh produce industry.”
The rebranding initiative will kick off with a soft launch and will be gradually implemented across all Ocean Mist Farms packaging and products over the next three years. Starting in July 2024, the new logo will also appear on the company’s website, social media channels, marketing materials, and physical assets like buildings and equipment.
Customers, partners, and stakeholders will begin to see the updated branding in communications and engagements immediately.
With its new logo, Ocean Mist Farms is set to celebrate its centennial year with a refreshed identity that honors its past while looking forward to a bright and sustainable future.
For all the latest fresh produce industry news updates from Africa, the Middle East, and the World, subscribe to our NEWSLETTER, follow us on Twitter and LinkedIn, like us on Facebook, and subscribe to our YouTube channel.
Ocean Mist Farms introduces New Logo ahead of 100th anniversary
USA – Ocean Mist Farms, North America’s leading grower and shipper of fresh artichokes, has unveiled a new company logo as it approaches its 100th anniversary in 2024.
This rebranding marks a pivotal moment in the company’s history, emphasizing its commitment to innovation and growth as it looks to the future.
The new logo is a modernized version of the previous one, which has been in use since 1995. Ocean Mist Farms, originally known as the California Artichoke & Vegetable Growers Corporation, has refreshed its visual identity by maintaining the legacy blue color and replacing the red with a bright green.
This change symbolizes freshness, growth, and the natural aspect of farming, aligning with the company’s comprehensive range of fresh vegetable products.
President and CEO Chris Drew shared his excitement about the rebranding: “We are thrilled to introduce our new logo, which represents a new chapter for Ocean Mist Farms. This refreshed logo is more than just a visual change; it signifies our dedication to evolving the brand to represent our Gold Standard line of vegetable products, our industry leadership, and our exceptional customer service.”
He added, “We feel this rebranding effort also conveys that we are a forward-thinking company continually pioneering solutions in the fresh produce industry.”
The rebranding initiative will kick off with a soft launch and will be gradually implemented across all Ocean Mist Farms packaging and products over the next three years. Starting in July 2024, the new logo will also appear on the company’s website, social media channels, marketing materials, and physical assets like buildings and equipment.
Customers, partners, and stakeholders will begin to see the updated branding in communications and engagements immediately.
With its new logo, Ocean Mist Farms is set to celebrate its centennial year with a refreshed identity that honors its past while looking forward to a bright and sustainable future.
For all the latest fresh produce industry news updates from Africa, the Middle East, and the World, subscribe to our NEWSLETTER, follow us on Twitter and LinkedIn, like us on Facebook, and subscribe to our YouTube channel.