Sebastiano Pagano takes on new role as Synergy Flavours European chief executive

EUROPE – Synergy Asia chief executive Sebastiano Pagano is set to take over responsibility for Synergy’s European markets, succeeding Steve Morgan who is stepping down from the role at the end of this year. 

Morgan – who previously held senior roles at McCormick and Nuitricia – will also step down from his positions with various trade associations, including the UK Flavour Association and the Seasoning & Spice Association. 

Commenting on his departure, Morgan said: “I have immensely enjoyed my working life in the food and beverage industry, with my proudest achievements undoubtedly being the expansion of Synergy into Europe and Asia. 

“I wish my colleagues in Carbery and Synergy, and everyone I have worked with in this incredible industry, the very best of success in all their endeavours.”  

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His successor Pagano will have his plate full as he will be still overseeing the flavor company’s operations in Asia where he is currently the chief executive. 

An industry veteran with more than 30 years’ experience within the food and drink business, Pagano started his career with Nestlé, where he worked for 12 years.  

He then moved to the flavor industry with Firmenich and held Vice President positions in Europe, Japan, and Korea. 

 Prior to his current role with Carbery in Asia, he most recently worked with Kerry where he headed the company’s Taste business in APAC/Middle East/Africa for more than five years. 

Jason Hawkins, parent company Carbery Group chief executive, added: “I am confident that the leadership and thinking that Sebastiano brings, along with the Synergy Europe and Asia teams’ great passion and expertise, will further drive our success and deliver exceptional solutions for our customers.” 

New fruits range launched 

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Earlier, Synergy launched Inspiring Fruits, a collection of fruit essences, natural flavors, and depictable flavors.  

The Inspiring Fruits collection includes pear, sour cherry, peach, strawberry, raspberry, and blackcurrant.  

Synergy says the essences are suitable for a range of products, including dairy products (yogurts and ice creams), beverages (juices, nectars, fruit waters, spirits, hard seltzers), and desserts.  

It further adds that the natural flavor options for the newest addition to the Synergy Pure range of extracts and essences offer further flexibility for manufacturers.  

Synergy notes that there are multiple labeling options for manufacturers, including clean-label and natural named flavors, which meet the new standard for organic-suitable flavors as set by the EU under regulation 2018/248.  

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