SINGAPORE – Symrise Asia Pacific, a global leader in flavor and fragrance, has announced its latest stride in the realm of naturalness innovation with the inauguration of the “Enhanced Naturals @SPark” facility in Singapore.
The state-of-the-art facility, nestled within the SPark innovation and technology center, is geared towards meeting the surging demand for sustainable, natural, and plant-based alternatives within the food and beverage industry.
The move came as industry experts predict an exponential rise in the significance of naturalness in Asia, particularly in the health and wellness food sector.
Analysts have therefore forecasted a remarkable Compound Annual Growth Rate (CAGR) of 9.9% in the Asia Pacific health and wellness food market from 2022 to 2029, reflecting the growing consumer preference for natural and healthier options.
In response, Symrise has committed substantial resources to the development of dedicated facilities focused on side stream valorization, technological advancements, and new raw materials research.
“With the investment in our Enhanced Naturals @SPark, we are future-proofing our business. Also, we are well-positioning our offer of various specific natural solutions across all categories to our customers,” Medardo Villafana, Technical Director of Savory, Research & Technology, Asia Pacific stated.
The Enhanced Naturals @SPark boasts purpose-built laboratories specializing in thermal treatments, extraction processes, and biotransformation.
The advanced are aimed to build upon Symrise’s deep understanding of consumer preferences, allowing for the creation of sustainable, natural, and plant-based innovations across a wide range of categories, including culinary, dairy, and beverages.
This expansion equips Symrise with the capacity to offer customers a diverse array of options to cater to the burgeoning demand among discerning consumers.
Moreover, the Enhanced Naturals @SPark features a co-development area capable of accommodating up to twenty individuals, fostering spontaneous conversations and collaborative efforts with customers.
This collaborative space reflects Symrise’s commitment to innovation in response to evolving market dynamics and consumer preferences.
“Enhanced Naturals gives us the technology & capability to collaborate with our customers on clean label solutions, authenticity, and elevate the use of natural ingredients,” Kapil Sethia, President of Food & Beverage, Asia Pacific, highlighted.
“Consumers in Asia will progressively demand the use of natural ingredients in food & beverage products. With sustainable practices, we continue to strengthen our Taste, Nutrition & Health presence in the space of naturals that directly ties to the strategic objectives of Symrise as an Augmented Flavor House.”
The unveiling of Enhanced Naturals @SPark underscored Symrise’s commitment to innovation and sustainability as it strives to meet the ever-evolving preferences of consumers in the Asia Pacific region and beyond.