Danny Celoni to succeed Peter Filipovic as CEO of Carlton & United Breweries

AUSTRALIA – Beverage industry veteran Danny Celoni has been appointed by Asahi Beverages as the CEO designate of Australian brewing company Carlton & United Breweries (CUB), effective February 2022.  Mr. Celoni will succeed Peter Filipovic who will continue to serve the Australian brewer as CEO untill his term elapses in February next year.   Danny has had an illustrious career in the beverage industry that spans over 25 years. He commenced his beverages career with Diageo in 1996 where he rose, over a 17-year career, to become Commercial Director for Australia, NZ & South Pacific.  In his time with…

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Global craft beer company Brew Dog partners Asahi to expand presence in Japan

JAPAN – Scotland-based independent craft brewer BrewDog has entered into a joint venture (JV) in Japan with Asahi Breweries, to accelerate distribution of the company’s craft beers in the Asian country.   The JV will be known as “BrewDog Japan” and is the first of its type for BrewDog, which says it will retain a controlling interest.    BrewDog Japan will operate as a standalone entity with its own sales, marketing, and back-office teams and will focus exclusively on the distribution and marketing of key BrewDog brands such as Punk IPA, Hazy Jane and Elvis Juice…

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Asahi Beverage merges its two alcohol businesses Asahi Premium and Carlton & United Breweries

AUSTRALIA – Asahi Beverages, a leading beverage company in Australia and New Zealand, has announced that it will combine its two alcohol businesses i.e. Carlton & United Breweries (CUB) and Asahi Premium Beverages to operate as one entity under the iconic Carlton & United Breweries name. According to the company, the businesses will be combined by Q4 2020. The merger of the two businesses will create a strong portfolio of brands including Great Northern, Asahi Super Dry, Carlton Draught, Peroni, Pure Blonde, Mountain Goat, Pirate Life, 4Pines, Balter, Vodka Cruiser, Somersby…

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ABInBev closes US$11bn sale of Carlton & United Breweries to Asahi Group

BELGIUM – Anheuser-Busch InBev (AB InBev) has completed its previously announced sale of its Australian subsidiary, Carlton & United Breweries, to Asahi Group Holdings in a transaction valued at AUD16 billion (~US$11 billion). As part of this transaction, AB InBev granted Asahi Group Holdings rights to commercialize the portfolio of AB InBev’s global and international brands in Australia. The beer company said that substantially all of the proceeds from the divestiture of the Australian business will be used to pay down debt. “Despite the challenging environment, our colleagues working on…

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Asahi Group’s acquisition of AB InBev’s Carlton & United Breweries gets approval

AUSTRALIA – The Australian Competition and Consumer Commission (ACCC) has cleared the sale of acquisition of Anheuser-Busch InBev (AB InBev)-owned Carlton & United Breweries by Asahi Group for AUD16 billion ( ̴ US$11billion). The deal between the Belgian multinational brewer and Asahi Group was announced in July 2019. By then, AB InBev said that all of the proceeds from the divestiture of the Australian business would be used by the company to pay down debt. The maker of Stella Artois and Budweiser also said that the divestment will further help…

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AB InBev to sell Australian business to Asahi Group for US$11.3b

AUSTRALIA – AB InBev has agreed to sell its Australian business unit, Carlton & United Breweries (CUB) to Asahi Group Holdings, Ltd for AUD 16 billion (US$11.3 billion). As part of the transaction, AB InBev will grant Asahi Group Holdings, Ltd rights to commercialize the portfolio of AB InBev’s global and international brands in Australia. All of the proceeds from the divestiture of the Australian business will be used by the company to pay down debt, according to AB InBev. The divestment will further help the company accelerate its expansion…

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