Uganda Breweries Limited launches US$1m fund to revive bars from Covid-19 impact

UGANDA – Uganda Breweries Limited (UBL), subsidiary of East Africa Breweries Limited has officially rolled out its US$1 million Raising the Bar fund, aimed to support pubs and bars recover from the effects of the COVID-19 pandemic, once the government allows them to resume operations.  The initiative has been adopted from EABL’s parent company Diageo US$100 million kitty, launched in July 2020 across its different markets. In East Africa, the Kenya Breweries Limited (KBL) got the lion’s share receiving US$3 million while Uganda Breweries Limited and Serengeti Breweries Limited of…

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Kenya Breweries Limited expands gin portfolio launching Tanqueray Flor de Sevilla

Company name: Kenya Breweries Limited Product type: Gin Innovation: New product variant Kenya Breweries Limited (KBL), subsidiary of East African Breweries Limited (EABL) has expanded its spirit category with launch of a new gin in the Kenyan market dubbed Tanqueray Flor de Sevilla. The new gin with a 41.3% Alcohol by Volume (ABV) is characterized with zesty oranges and pink grapefruit aroma, with an underlying juniper and coriander notes. It is a premium offering, targeting consumers that appreciate authenticity, sophistication and the enduring quality and style of gin from the…

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EABL taps into parent company’s Britain Managing Director to be board member

KENYA – East African Breweries Limited has announced the appointment of Dayalan Nayager, as a non-executive director on the twelve-member board. Dayalan is currently the Managing Director for Diageo Great Britain and he is a member of the Diageo Europe Executive team, reports Kenyan Wallstreet. He replaces Andrew Cowan, the former Group Managing Director and Chief Executive Officer of EABL, who has taken up the role of Diageo’s Managing Director for African Regional Markets. Diageo’s Africa regional markets comprise operations in Ghana, Cameroon, Ethiopia, the Indian Ocean islands and Angola.…

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Kenya Breweries Limited unveils academy to impart trade skills on 10,000 bartenders

KENYA – In order to impart bartenders with competitive industry skills, Kenya Breweries Limited (KBL) has launched a capability training programme dubbed Diageo Bartenders Academy whose aim is to upscale, build capacity and foster trade engagement. According to reports by Africa Business Communities, the academy intends to train 10,000 bartenders in the country over the next four months.  The academy will bring practical knowledge to Kenyan bartenders who want to better their skills and inspire them to take their jobs as valid career options.  “We want to build a very…

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EABL unveils new sleek look for Tusker Malt Lager

Company: East African Breweries Limited (EABL), Kenya Product type: Beer Innovation: New packaging East African Breweries Limited (EABL) subsidiary of Diageo has introduced a new look for its first premium brand, Tusker Malt Lager. It now comes in a new stylish 500ml can, featuring a green background with the words and logo written in gold. Tusker Malt Lager with 5.0% alcohol by volume (ABV) is brewed for longer than other contemporary lagers giving it that unmistakably rich, smooth premium taste that is widely recognized and that consumers have grown to…

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EABL’s subsidiaries back mental health awareness campaign in Kenya, COVID-19 fight in Uganda

KENYA – The Kenya Breweries Limited (KBL) through its DRINKiQ platform has donated Ksh 2 million (US$18,250) to the National Youth Council in Kenya to support mental health awareness campaign. Diageo uses its branded responsible drinking platform DRINKiQ, to engage, inform and educate people on responsible alcohol consumption. According the subsidiary of East African Breweries Limited (EABL), the campaign aims to champion responsible drinking and moderation while discouraging harmful consumption of alcohol. KBL’s contribution is timely as the Kenya’s Ministry of Health estimates that one in every 10 people suffer…

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Nearly half of targeted bars, restaurants apply for KBL’s raising the bar program as deadline nears

KENYA – The Kenya Breweries Limited has so far received 470 applications from restaurants and bar operator in the country for the US$3 million ‘Raise the Bar’ fund aimed to help the hospitality industry recover from the effects of the COVID-19 pandemic. The deadline inches closer and the subsidiary of East Africa Breweries Limited (EABL) expects the number of applications for the initiative to rise and has assured applicants of transparency in the process, reports KBC. “We expect the number of applications to increase as the deadline nears. So far,…

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COVID-19 disruptions, tax provisions nearly halved EABL’s profit in six months ended December 2020

KENYA – The East African Breweries Limited (EABL) has reported a 47.3 per cent dip in profit for the half year ended December 2020 to Ksh.3.8 billion (US$34.5m) from Ksh.7.2 billion (US$65.3m) registered in the same period in 2019. The alcohol manufacturer attributes the sharp decline to one-off tax provision, excise duty increases, general price inflation and additional costs related to digital tax stamp implementation in Uganda which impacted profitability. Also, trade restrictions brought by the COVID-19 pandemic continued to hamper the company’s performance especially in Kenya. During the period…

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Two subsidiaries of East African Breweries Limited in Kenya seek power generation licence

KENYA – Kenya Breweries Limited (KBL) and East Africa Maltings Limited (EAML), subsidiaries of East African Breweries Limited (EABL) are seeking regulatory approval for self-electricity generation to backup supply from the national grid, Kenya Power. In a notice to the Energy and Petroleum Regulatory Authority (EPRA), the two sister companies have indicated that the move was necessitated by the regular power disruptions it experiences leading to stalling of their operations. “The purpose of the electric power generation is for own use as backup during power outages from the national electricity…

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Uganda Breweries Limited celebrates 75 years of existence in style

UGANDA – Uganda Breweries Limited, subsidiary of Diageo through East African Breweries Limited (EABL) is marking a significant milestone this year celebrating 75 years of existence. To this end the company has announced that it will commemorate its palladium jubilee with a special sequence of anniversary celebrations that will run for 7 months leading up to its anniversary on 27th July 2021. Held under the theme “Brewed by Uganda” the celebrations will highlight the past, present and future of Uganda Breweries Limited. “You don’t thrive in business for 75 years…

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