The agreement follows recent US support for a major airport project in the country.
French retailer signs franchise and supply agreement to rebrand Queens Supermarket stores in Ethiopia
New Zhuzhou hub aims to deepen Ethiopia–China coffee trade through exhibitions, direct sales channels and cultural promotion.
The platform arrives amid rising digital payments and modern retail growth in Addis Ababa.
“Best of Ethiopia” auctions will showcase rare lots as new association targets US$3 billion annual specialty coffee revenue.