CHINA – The KFC, Pizza Hut and Taco Bell operator in mainland China, Yum China Holdings and Italian coffee company, Lavazza Group have entered into a joint venture, to explore and develop the Lavazza coffee shop concept in China. As the first step, the companies will set up a new Lavazza Flagship Store in the Jing’an district of Shanghai, China as Lavazza’s first coffee shop outside of Italy. The partnership will leverage Lavazza’s premium and authentic Italian coffee experience and Yum China’s in-depth knowledge of the market and the needs…
Read MoreYum China forms joint venture with Italy’s Lavazza to launch coffee shop concept
