Nile Breweries, Jumia champion smart drinking behavior: hydrating, eating while indulging in alcohol

UGANDA – Uganda’s leading beer manufacturer and subsidiary of AB InBev, Nile Breweries Limited (NBL, has partnered with delivery service provider Jumia to commemorate the Global Smart Drinking Week (GSDW). The GSDW 2021 aimed to curb the harmful use of alcohol will run from September 13–17 and aligns with the first week of the United Nations General Assembly. According to the brewer, it will celebrate GSDW 2021, along its sister breweries around the world, championing the many specific behaviours and social norms that encompass smart drinking and aim to make…

Read More

Ugandan beer producers partner with research institution NARO to enhance quality of locally sourced raw materials

UGANDA – Nile Breweries Limited (NBL), the Ugandan subsidiary of AB InBev has inked a 5-year Memorandum of Understanding (MoU) with the National Agricultural Research Organization (NARO), aimed to boost commercial cassava production in the country. The partnership seeks to address the need to improve the quality and quantity of cassava produced, whose demand is expected to increase as the brewer mulls on turning it into one of its major raw materials. Theunis Coetzee, Agricultural Services Manager at NBL, revealed that they have decided to start beer production from cassava…

Read More

Nile Breweries eases COVID-19 burden on Uganda’s health system, donates 300 oxygen cylinders

UGANDA – Nile Breweries Limited (NBL), the Ugandan subsidiary of AB InBev, has donated 300 oxygen cylinders worth Ush 333 million (US$93,800) to major referral hospitals, spread across 17 districts in the country. The donation is timely as over the past few weeks, Uganda has registered a rise in COVID-19 infections which has tested the capacity of its healthcare system. Handing over the donations at the Office of the Prime Minister, Nile Breweries Legal & Corporate Affairs Director Onapito Ekomoloit said, “As Nile Breweries, Uganda’s beer market leader, we believe…

Read More

Nile Breweries commemorates World Environment Day 2020 targeting to plant 3,000 trees

UGANDA – Nile Breweries Limited (NBL), the Ugandan subsidiary of AB InBev has partnered with the largest generator of energy in the country, Eskom Uganda and local council of Njeru municipality to plant trees along the banks of River Nile in commemoration of World Environment Day 2020. Guided by this year’s United Nations theme, “Time for Nature” with a focus on the breakdown of nature and biodiversity, it will see the planting of some 3,000 trees over the next 6 weeks. NBL believes planting the trees will not only relieve pressure on…

Read More

Pearl Dairy, Nile Breweries donates food stuffs to curb the effects of COVID-19

UGANDA – Pearl Dairy Farm Limited, the largest dairy processor in Uganda marketing its products under the flagship brand LATO, has donated liquid milk worth UGX 345 million (US$91,600) to help in the fight against the coronavirus pandemic. The 41,200 litres of liquid were donated to the Office of the Prime Minister (OPM) and the Indian Association of Uganda with OPM receiving milk worth UGX 225 million (US$59,700) while the Indian Association of Uganda received milk worth UGX 120 million (US$31,800). Pearl Dairy head of sales, Mr Nirav Patel said,…

Read More

Nile Breweries unveils new entrant in Eagle beer family dubbed Eagle Poa

UGANDA – Nile Breweries, subsidiary of Anheuser-Busch InBev (AB InBev) has expanded its Eagle beer brand portfolio with launch of Eagle Poa. According to the brewing company, Eagle Poa is a refreshing beer made from high quality locally sourced maize and epuripuri sorghum. It is the latest addition to the Eagle family of brands that includes Eagle Lager, Eagle Extra and Eagle Dark. “The portfolio role for the Eagles has always been to recruit from the informal alcohol sector, something the brand has done commendably well to this day. And…

Read More