Pernod Ricard forms strategic partnership with Wuliangye International

CHINA – Pernod Ricard and Wuliangye International (HK), one of China’s largest baijiu producers, have signed a strategic cooperation memorandum of understanding to jointly to work towards developing sales channels in Asia. The companies intend […]

Pernod Ricard announces leadership changes in USA and North America

FRANCE – Pernod Ricard has announced that Paul Duffy, chairman and chief cxecutive officer of Pernod Ricard North America and a member of the group’s executive committee (COMEX) will be stepping down from the position. […]

Pernod Ricard launches Seagram’s Imperial Blue whisky into the Ghanaian market

GHANA – Pernod Ricard Ghana has added Seagram’s Imperial Blue whisky to its portfolio, as part of the beverage giant’s ambitions of becoming the leader in the mainstream spirits market among the emerging middle class […]

Pernod Ricard to consolidate French operations with 280 jobs at stake

FRANCE – Spirits and wine maker, Pernod Ricard is set to make changes in its French operations that will see the group merge two French businesses, Ricard and Pernod, next year. Pernord Ricard said that […]

Pernod Ricard Winemakers introduces Jacob’s Creek, Campo Viejo premium wines in Ghana

GHANA – Pernod Ricard Winemakers a subsidiary of French wine and spirits producer Pernod Ricard has launched two premium wines, Jacob’s Creek and Campo Viejo in Ghana. The Classic Jacob’s Creek Chardonnay is made soft […]

Pernod Ricard acquires Texas whiskey producer Firestone & Robertson

USA – French spirits company, Pernod Ricard has expanded its global footprint with yet another acquisition of Texas-based Firestone & Robertson Distilling Co., for an undisclosed amount. Headquartered in Fort Worth, Firestone produces the TX […]

Pernod Ricard appoints Thibault Cuny to head business in India

INDIA – Global spirits producer, Pernod Ricard has appointed Thibault Cuny (44) as new Chief Executive Officer who will lead the company’s operations India, report ET Retail. Cuny, who was managing director of Brazil succeeds […]

Pernod Ricard unveils new designs for Malibu rum portfolio

NEW ZEALAND – Pernod Ricard has launched a new design for Malibu portfolio including a refreshing look for its iconic bottle range and ready-to-drink (RTD) cans. Set to attract millennial consumers, the make-up involves an […]

Pernod Ricard acquires majority stake in spirits producer Rabbit Hole

USA – Pernod Ricard has announced that it has agreed to acquire a majority stake in Louisville, Kentucky based spirits company, Rabbit Hole Whiskey for an undisclosed sum. The deal expands Pernod Ricard’s newly created […]