USA – Z Natural Foods, a provider of specialty food products, has launched its newest functional superfood beverage, Organic Instant Mushroom Coffee in the United States.
Organic Instant Mushroom Coffee comes to the market as an instant dark coffee infused with three kinds of mushroom powders; organic chaga, organic lion’s mane and organic cordyceps.
Z Natural Foods says that this coffee blend is high in antioxidants, beta-glucans and chlorogenic acid which are commonly associated with many of the health benefits traditionally associated with mushrooms.
“Our goal was to create a highly nutritious instant coffee without sacrificing taste,” reports Jonathan Parker, Director of Nutrition Sciences for Z Natural Foods.
“There is no brewing needed, just add water and you’ll instantly enjoy this lightly sweet and creamy beverage that will forever make you rethink your morning coffee.”
The coffee is a blend of Organic Dark Roasted Colombian Coffee, Organic Coconut Milk, Chaga mushroom which the company notes may support the immune system.
Z Natural Foods’ newest functional superfood beverage also contains Lion’s Mane mushroom for it’s possible mental calming and concentration effects, and Cordyceps mushroom to support energy and vitality.
Parker further explains that the Organic Instant Mushroom Coffee is a fine crystal powder so it dissolves quickly.
“You won’t notice you are getting vitamin D, magnesium and other vitamins and minerals from the mushrooms because the taste of the delicious dark roast coffee is so good,” Parker added.
To deliver on quality, Z Natural Foods mentioned that it carefully chose farmers to grow the highest quality mushrooms in their natural environments. The harvesting and drying techniques maximize the mushroom’s nutritional potency.
“Excellent farming, drying, powdering and packaging ensures each tasty cup of coffee provides more quality mushroom nutrition than any other coffee blend,” says Parker.
The Organic Instant Mushrooms Coffee will be retailing at US$29.99 a pound (32 servings) and comes in an air-locked, freezer-tight, resealable, stand up foil pouch and can be safely stored for 2 years.
The product joins Z Natural Foods wide range of natural foods with over 400 specialty products across major wholesalers and retailers in the country.