PepsiCo appoints Paula Santilli as Chief Executive Officer for Latin America

USA – PepsiCo has appointed Paula Santilli as Chief Executive Officer, Latin America, reporting to PepsiCo Chairman and CEO Ramon Laguarta. Santilli, who is currently President of PepsiCo Mexico Foods (PMF) succeeds Laxman Narasimhan, who was recently named Global Chief Commercial Officer of PepsiCo. In his role as President of PMF, Santilli oversees one of…

Zimbabwe’s Varun Beverages eyes agro-processing to bolster exports

ZIMBABWE - Varun Beverages Zimbabwe (Pvt) Limited, franchise bottler of PepsiCo in the contra, has unveiled plans of possibly diversifying its operations to include agro-processing lines as it seeks to improve the exports. Krishnan Shankar, Pepsi group chief executive officer said that the group is looking at establishing a potato and tomato processing plant in…

Pepsi to launch industry’s first nitrogen-infused cola drink, Nitro Pepsi

USA – Beverage giant, Pepsi is set to launch a nitrogen-infused version of its trademark soda dubbed Nitro Pepsi, to delight consumers don’t prefer carbonation of their soft drinks. The new drink will be available in two flavors, signature cola and vanilla, featuring ‘velvety, cascading foam’. The company said it plans to start selling the…

PepsiCo adds Flamin’ Hot Nacho variant to Doritos tortilla chip brand

USA – PepsiCo has launched a new Flamin' Hot Nacho flavour variant, an addition to its Doritos tortilla chip brand to enhance snacking experience of its customers in the United States. The new flavor offers a combination of the popular hot and spicy flavor of flamin' hot and the timeless flavor of original nacho cheese.…

Varun Beverages to acquire PepsiCo’s bottling operations in India

INDIA – The Indian based franchisee of carbonated soft drinks (CSDs) and non-carbonated beverages (NCBs), Varun Beverages Ltd (VBL) is in talks to acquire PepsiCo’s bottling, sales and distribution operations in the south and west India. According to an ET Retail report which mentioned two executives aware of the matter, the development involves PepsiCo’s carbonated…

Orkla buys Danish breakfast cereal brand Pama from PepsiCo

DENMARK – Orkla Foods Danmark A/S has entered into a definitive agreement to acquire the Danish breakfast cereal and well-known porridge brand, Pama from PepsiCo. The deal whose purchase price has not been disclosed include the trademark while transfer of employees or production facilities will not be included in the transaction. Orkla, through its wholly-owned…

Pepsi unveils ‘For The Love of It’ campaign in a global marketing overhaul

EUROPE – The global snacks and beverage giant, Pepsi Co has launched a global marketing campaign, ‘For The Love of It’ beginning with countries from Eastern Europe and Latin America. The company aims to adopt the marketing campaign in more than 100 countries throughout the year. It looks to ‘celebrate the pop and fizz of…

PepsiCo and Coca-Cola to invest US$1.4b in Pakistan

ASIA – The world’s beverage giants are planning to invest in Pakistan with PepsiCo lining up US$1.2 billion in the next five years while Coca-Cola will further invest US$200 million in the coming two to three years, according to a statement from Prime Minister Imran Khan’s office. A report by Arab News reveals that the…

PepsiCo unveils brands participating in startup accelerator program in N. America

USA – PepsiCo has announced the ten emerging food and beverage brands that will join its first collaborative accelerator program in North America, Nutrition Greenhouse North America. According to the company, each of the participating startups will receive US$20,000 in grant funding and participate in a 6-month business optimization program. The Nutrition Greenhouse program is designed to accelerate…

PepsiCo to acquire UK chips company Pipers Crisps

UK – Beverage and snacks major PepsiCo has announced that it will acquire the UK maker of natural potato chips, Pipers Crisps for an undisclosed amount. The deal which awaits regulatory approval by the Competition and Markets Authority will allow PepsiCo to develop and export the Lincolnshire based crisp brand. Pipers was founded in 2004…